Go2-Insightz is the new living consumer intelligence tracking tool from Borderless Access enabling brands with agile insights for fast decision-making and sustainable growth.
With 35 top-level sectors covering 100+ Topics, 1,000+ Brands, impactful outcomes are at your fingertips via an intuitive online dashboard that features always-on quarterly trended data.
Know your sector filtered by demographics to uncover profiling, decision-making, and consumer behavior…
- Every day our highly engaged +300,000 online panellists in South Africa, generate numerous data points covering consumer attitudes, opinions, behaviour…all in one place
- Relevant and focused sector-specific questionnaires ensure quality responses, with zero respondent fatigue and highly robust sample sizes
- Maximise the value of your connected data with access to our simple easy-to-use online dashboard or export your chosen data story into PowerPoint or Pdfs.
Explore multiple categories, demographics and psychographics for comprehensive insights across products, brands and services with just a click of a button.
| Demographics | Attitudes & Aspirations |
| Psychographics | Occupation |
| Family & Household | Medical Health |
| Education | Diet & Wellness |
| Pets | DIY Garden |
| Home | Automotive |
| Technology | Banking & Credit |
| Internet Usage | e-Commerce |
| Retail Habits & Brand Preferences | Fresh & Frozen Food and |
| FMCG | Snacks |
| Grocery | Emotional Drivers |
| Alcohol | Non-Alcoholic Beverages |
| Smoking, Cannabis, Gambling | Advertising, Media and Marketing |
| Household | Baby products |
| Personal Care and Beauty | Fashion |
| Home Entertainment | Entertainment Activities |
| Sports and Fitness | Travel & Leisure |
| Impact of Covid or Crisis | Future Trends |
What you get with the Go2-Insightz subscription?
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MARKET |
South Africa |
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TIMING |
Always on, yearly access to quarterly trended data. |
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COVERAGE |
Representing 26 Million economically active respondents who access the internet weekly or more often. |
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INVESTMENT |
R64,900 excl VAT |
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DELIVERABLES |
Online Dashboard + SPSS, CSV or Excel downloadable option. |
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ACCESS |
3 Licenses for the Online Dashboard. Or, integration with your choice of analytics/reporting tool. |
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VALUE ADD |
Free x2 Flash-Reports for Go2-Insightz Subscribers. Ask 3-5 close-ended questions on a topical issue, and receive the results in an excel table in just 24 hours |
Book a demo with our experts to know more about Go2-Insightz.
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Kunal Panja Regional Research Lead - Africa |
Bev Tigar-Bassett AVP Business Development Eu & Africa |
About Us
Borderless Access is an award-winning market research company with its digital-first products and solutions for agile research. Driven by technology and consumer analytics, we provide access to experiences and life moments of engaged consumers and niche audiences, to our global clientele of MR firms, Ad Agencies, Consultancy firms, and End Enterprises, who need rich, intelligent, and actionable quant-qual insights, with our new-age research solutions; BA Health, BA Insightz, SmartSight, Panel Solutions along with our proprietary 7 million+ hyper-niche digital panels across 6 continents.